Resume.

InvestCloud, Inc.
Los Angeles, CA
Content Strategy Manager

Developed content strategies targeting B2B SaaS clients, resulting in a 20% improvement in customer engagement and a 30% reduction in time-to-market for campaigns.

Led cross-functional initiatives with Product Marketing, Sales, and Client Success teams to align messaging across all stages of the customer journey.

Created thought leadership content that positioned InvestCloud as an innovator in AI-driven financial solutions.

Product Marketing Manager

Executed go-to-market strategies for multiple SaaS products, driving 15% YoY revenue growth.

Produced and managed high-impact content, including whitepapers, blogs, and digital campaigns, increasing web traffic by 40%.

Partnered with design and engineering teams to translate technical concepts into accessible, user-centric content.

The Dieline, LLC.
Los Angeles, CA
Lead Editor

Directed editorial strategy, increasing readership by 25% through engaging, design-focused content.

Collaborated with global agencies and designers to highlight innovative work in packaging design.

Day O Productions, Inc.
Los Angeles, CA
Content Manager

Produced creative content for marketing and media campaigns, supporting 50+ global projects.

Oct 2024 – Present

Oct 2016 – Oct 2024

June 2013 – Oct 2016

Nov 2010 – May 2013