InvestCloud Private Markets Account (PMA)
I played a central role in positioning InvestCloud’s groundbreaking solution for private markets, enabling wealth managers to offer tailored, scalable services for high-net-worth clients. I contributed by crafting the campaign’s press release, developing the dedicated landing page, whitepaper (coming soon) and creating impactful content for email marketing and both organic and paid social media.
Key campaign highlights:
61.2% increase in new LinkedIn followers during launch week
20 MQLs to SQLs in less than 24 hours upon launch